411 Roofing Systems Class

411 ROOFING

SYSTEMS CLASS

The only plug-and-play roofing business process training in the industry!

MAY 20-22, 2026

411 ROOFING SYSTEMS

A 3-day SOP Training Class that goes into detail on implementing your process.

We break down the processes we outline in the manual and in the group setting you’ll be alongside other roofing owners with the same goals of perfecting their systems.

We will have dedicated QA sessions to work through your processes headaches.

Includes Full SOP

Great for Owners and Operations Managers

THE PROBLEM

For most roofing companies revenue is high,

but margins are inconsistent.

This is due to:

Informal Company Structure & Leadership

Unable to delegate due to lack of accountability

Profitability isn’t part of the process

High employee turnover, and low job satisfaction

Your roofing company has the ability to run as a high-performance machine.

You just need the right tools and processes.

That is where the Business 411 Roofing SOP training comes in.

WHAT IS A ROOFING S.O.P?

A Standard Operating Procedure is a SUCCESSFUL OPERATING PROCESS!

Having a successful process is important for a roofing company because it helps to ensure consistency, accountability and can help to reduce the risk of errors that EAT YOUR MARGINS.

A well-defined SOP will help you scale your business efficiently and effectively.

The key is to grow based off of standardized processes, that are proven to help elevate your business operating procedures.

How have we developed the strongest Roofing SOP on the market?

Elizabeth Calzadilla, the founder and CEO of Business 411, has spent years consulting 1-on-1 with roofing companies from $1MM-65MM+ a year.

Our programs were created to fit the standardized operating processes from companies, just like yours, that Liz has spent years consulting for.

What we have done is taken processes developed by growing companies across the US and put them into an expertly documented and well-crafted manual for your team to execute your vision.

Use our system as a guide for setting in motion your dream company.

TESTIMONIALS

Check out these testimonial videos from our previous class:

Testimonial by Bright Side Roofing

Testimonial by Century Roofing Specialists

Testimonial by Vinyltech

Testimonial by Sancen Contracting

Testimonial by Becker Roofing & Exteriors

Testimonial by Vanguard Solutions Roofing & Siding

Testimonial by Last Frontier Roofing & Construction

Testimonial by Royal Roofing & Construction of Texas

Testimonial by Becker Roofing & Exteriors - Part 2

Testimonial by iRoofers of America

Testimonial by Top Sun Roofing

Testimonial by Apex Roofing Group

Testimonial by Roof Worx

Testimonial by Vogel Roofing

Testimonial by Empire Contractors

Testimonial by NJ Roofing & Gutters

We consulted with hundreds of Roofing Companies to create this all-in-one

Successful Operating Process.

BUSINESS PROCEDURE

Mapping out the full customer and roofing project journey. Includes the process for both Insurance and Retail projects.

Lead intake, Scheduling, Consulting

Claims, Inspections, Estimating, Closing

Production Process

Collection & Referrals

411 Roofing Systems Class Process

This workshop includes:

B411 Roofing SOP: Operations Phase 1 Printed Copy (per attendee)

Branded Roofing SOP: Operations Phase 1 Digital Copy (emailed after class — printing not included)

Branded Market Research Report Printed Copy (per attendee)

3 Day Group Class in South Florida

Networking Happy Hour: Night 1

CLASS SCHEDULE

Address: Atrium West Office Building

7771 W Oakland Park Blvd, Ste 231

Fort Lauderdale, FL 33351

MAY 20TH

10:00 am - 5:00 pm

Focus: structure by revenue stage

Understanding your revenue stage;

Identifying structural bottlenecks;

Building the correct org chart;

Separating sales, production, and operations;

Defining ownership and authority;

Outcome: a revenue-aligned org chart and clear next leadership hires.

MAY 21ST

10:00 am - 5:00 pm

Focus: management & process

Defining sales, production, and operations manager roles;

Clarifying what managers own vs what owners own;

Mapping sales and production workflows;

Cleaning up department handoffs;

Standardizing SOPs to protect margin;

Outcome: clear manager scorecards and documented core workflows.

MAY 22ND

10:00 am - 5:00 pm

Focus: KPIs, accountability & growth

Building role-based KPIs;

Creating a weekly reporting structure;

Installing leadership meeting cadence;

Implementing performance correction systems;

Reverse-engineering revenue and hiring plans;

Outcome: KPI dashboard, leadership cadence, and a 90-day execution roadmap.

DON'T JUST TAKE OUR WORD FOR IT

See what other roofing companies are saying:

411 ROOFING SYSTEMS CLASS

$4,999.00

One-time purchase;

SOP: 150+ pages of Roofing Process workflow from lead intake to sales, production, and collections;

Branded to your company;

Custom Market Research Report;

3 day class in Fort Lauderdale-FL going over the entire workflow and how to utilize the SOP in the best way;

Group setting to work out processes in the SOP, includes a seat for the owner and operations manager (or equivalent position recommended).

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Founded in 2019, Business 411 helps roofing companies of any size grow, powered by our innovative marketing solutions and educational manuals.

Business 411’s mission is to elevate your business, whether it’s through revamping your brand, implementing marketing strategies, or creating sustainable systems for your growth.

Address: 7771 W Oakland Park Blvd, Ste 231

Fort Lauderdale, FL 33351

Email: [email protected]

Phone: 844-424-9411